40 per cent more than NSW: In the first quarter of this year, the number of Queensland electricity consumers purchasing green power grew to 68,000. This was over 40 per cent more customers than Australia’s most populous state, New South Wales. While Victoria had more subscribers in terms of numbers, Queensland still maintains its position as the largest overall consumer of green power, with more green power sold per customer than in either Victoria or New South Wales.
How retailers did it: Mickel said "Queensland government-owned energy retailers have consistently achieved an impressive uptake of renewable energy products by their customers. Both retailers actively market their green power accredited products to consumers through brochures, mail-outs, articles in regular newsletters and via their web sites. The National Green Power Accreditation Program, which accredits renewable electricity generators across Australia, is funded by six states and territories. Queensland’s contribution in 2005- 06 was $63,104. This funding goes towards the administration of the program and the development of marketing materials such as the green power web site. This web site provides consumers with information on renewable energy and how they can sign up to receive green power accredited renewable energy from their electricity retailer.
Reference: Estimates Committee D – Energy and Aboriginal and Torres Strait Islander Policy, Estimates Committee D Member, 14 July 2006.
Erisk Net, 24/7/2006