iSaveLocal deliberately drives customers into your store
The high take up of the Local Shop campaign before Christmas and the popularity of the Directory section of the Westender indicates the hunger for services connecting local business to the community.
The next step in this campaign will be announced in the March print edition of Westender and will involve a relationship with the startup Internet company, ISaveLocal. This service is phone based and encourages readers to come into your business and redeem special offers promoted through the Westender.
More details will be provided closer to the launch date.